There have been many books out there on what it takes to be a good speaker….But has there ever been one like this? That takes you from being a busy professional into the world of professional speaking from both the college and the corporate sides, PR, Media, and into the hot profession of personal coaching? Has there been one to jump start your own speeches, to give you the resources to find the trends and be booked as a speaker all in one place?
What does it take to make it as an expert in the age of multi platform media? Besides being a good speaker, being a trend setter, being unique, knowing how to be booked, how to market, how to sell yourself and getting to know the right people to help make all of that happen. For instance, who is the college student activities professional who has made many TV celebrity careers happen? What would it mean for you if you had his contact information, and got booked at his school and he started hooking you up with all of the right people to bring you to super stardom? If you’re an "A" player, that is a possibility. But how are you going to learn what it takes to be well received and to become an A player? This surefire affordable book will get you there!
What if you could get inside advice from the president of the largest speaking organization in the world? What if you could understand what qualities make the best speakers great, according to the top celebrity firms in the world? What if you could learn how to make money as a speaker, a coach, learn how to get an agent, where to find bookings, how to deal with the media, write speeches and how to market yourself, all in one place?
These interviews, expertise, and advice and others are in my book,
"The Insider's Guide to Professional and Motivational Speaking."
So many people want to, and most people would do it, if they just knew how.
The Insider's Guide to Professional and Motivational Speaking will show you how...and will share insiders information, contacts and seasoned advice from many top level professionals in the fields of speaking, coaching and training.
For instance, what are the secrets of becoming a great speaker?
Does it take excellent content or does it take someone who has had an incredible life experience?
Can a person who just has the desire to speak be an effective speaker?
Even if...
- You've been asked to speak for free.
- You have don't have much speaking
experience.
- You have a fear about speaking in public.
- You don't have a clue about how to
get started.
- You've tried other methods and been
disappointed.
This book is full of practical
examples, exercises and insider tips that provide a step-by-step, easy to follow
guide for making amazingly simple and easy-to-follow proven decisions to take your speaking career to a new level, while racking up the profits!
Here is the table of contents for the book - If you follow this invaluable guide you cannot fail!
- Why this Book?
- Your Purpose as a Speaker
- Your Mission in Speaking
- Personal Survey
- Your Introduction
- Your Audience
- Speaker Types
- Role Models
- Role Models - How They Got Where They Are Today
- The Mastermind Alliance
- Hot & Trendy Subjects
- Brainstorming Sessions
- Where to Spot Trends
- Supporters are Important People
- Personal Board of Advisors
- Speaking Topics & Titles
- Training & Development
- Futuristic Spin on a Trainer or Spokesperson
- Advice from a Very Successful Speaker
- Ten Steps that are Essential for Making a Presentation
- Introduction to Speech
- Personal Stories
- What is your personal STYLE?
- Story Conclusions
- Constructing Your Speech – “the very basics”
- That Crucial Most Important First Impression
- Keeping the Audience Engaged
- What to do to get relaxed?
- When You Mess Up and BOMB… and at some point… you will…
- Speaker’s Checklist
- Assessing Your Audience
- Speaker Evaluation
- Jargon
- Vocal Variety
- Introducing the Speaker - The role of Master of Ceremonies (a.k.a. MC or Emcee)
- Marketing Strategies
- Previous Speaking Engagements
- Necessary Marketing Tactics
- Interview with Top Media Training - Tony Trupiano
- What is Coaching?
- Do I have a Coaching Business Set Up?
- Coaching Celebrities
- Building a Strong Coaching Practice
- Places To Get Coach Training
- Telephone & Email Tracking Sheet
- Back of the Room Sales - Show Me the MONEY!!!
- Meeting Planners
- Top Speaker Bureau Agencies
- Dealing with Agents and Bureaus for the Lecture Circuit
- Where do I find a mailing list of the agents and bureaus?
- Where do I meet the agents in person?
- What Do Agents Need To Sell Me?
- Tips to Working with Agents
- Questions to Ask Agents
- How to Get Booked on the College Lecture Circuit
- Cold Call questions to ask Student Lecture Chairs to get booked on the College Market
- The Follow up Call
- How to sell yourself when they REALLY want Oprah, Tiger Woods and the Dali Lama?
- Interview with Kevin Moore owner of the Contemporary Issues Agency
- Insider Tips from the Longest Running Top Student Activities Director in the Country
- After They Decide to Book YOU As Their Speaker!
- Important Tips for Speakers
- Interview with the 2006-2007 President of the National Speaker Association
- Preparing for the Road Checklist
- Planning the “Exit Routine”
- Interview with Christine Ferrell, President of the Washington Speakers Bureau
- Public Relations
- Tips for Being on the Radio
- Being Ready when Dealing with a Media Frenzy
- TV/Lights/Camera/Action - A Day in the Life of a Spokesperson
- Video/DVD Promotional Guidelines
- Your Speakers’ Website & Email
- Negotiating Fees
- Setting Fees
- How back of room sales add massively to the bottom line fee
- Expenses – What Can I Bill to the Client?
- 10 two-letter words that will change my life
- How to Get Others to Help Me Achieve My Goals
- Speaking Detail Sheet
- Seminar Contract Template
- Additional Terms of the Seminar Contract
- Income and Expense Report
- Speaker Bookings Record
- Must Have Contact Lists
- Additional Resources
- Speakers Bureau/Agency Terms and Definitions
- About Mary Gardner
There are many people who want
to be a great speaker but very few who actually
have the
courage to step out and become one. This book will give you the foundation and proven techniques you need to step up and stride out with confidence and professionalism.
The Insider's Guide to Professional and Motivational Speaking is a 'must
have' resource for your personal and
professional growth. The book will mentor you step by
step in how to generate the speaking fees
and create the prosperous business you deserve as a professional speaker.
If you are serious
about being a professional and motivational speaker then get
serious and set the right foundation. The Insider's Guide to Professional and Motivational Speaking is that
foundation.
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Become a professional speaker. Make money speaking.
Start a career in public speaking. Become a motivational
speaker.
Stop Listening to Typical Advice About
Professional Speaking.
Here is what others are saying about Mary and what you will learn from this book.

"What appropriate insight MONY had to retain a speech coach to assist us novices in preparing for our speeches. The real gift was retaining you, Mary. It is specifically because of you that I was able to achieve such success in my performance."
Michelle Williams, The MONY Group, Tampa FL
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"I want to thank you, Mary, for making me look at the way in which I was doing my job. I looked and decided that it was time for a change in the way that I present information and in the way that I present myself. You are a truly remarkable public speaker.
I feel that anyone can learn something about public speaking from taking or even just attending one of your classes or lectures. I am certain that you are a tremendous personal coach to your clients. You have the ability to make others feel great. That is an amazing gift. I hope that your clients appreciate your talents and thank you every day.
Thank you again for motivating me to start the process of re-inventing our Pension Seminars and, in that process, starting to re-invent myself. I have enjoyed the chance to share in your experience and your energy. I hope that we can cross paths again. Good luck in your future endeavors. I am sure that you will be a huge success in whatever field you choose. You are already a huge success in life."
Sincerely,
Ken Hartman
Manager Benefit Education Programs,
NJ Division of Pensions and Benefits
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This workbook will guide you through figuring out how to find the trends, what you should speak on, what fantastic stories you already have that will leave an incredible impact on your audience, share with you techniques that the pros use, and tons of marketing advice!
Find out why many of the top celebrity agents and speakers have hired author Mary Gardner as their executive speech coach and consultant. And find out how many people who had the dream of speaking, finally were able to turn their dream into a electrifying reality by consulting with Mary. All of these ultimate insider tips and more can be found in the "Insider's Guide to Professional and Motivational Speaking."
"Thank you very much for all of your assistance with the coaching and development of our speaker, Tom Whittiker. Your thorough understanding of the speaker business combined with your superior motivational skills has prepared you for excellence in this field I would be happy to serve as a reference for you.
The dramatic turnaround in Tom's delivery, style, and speech content can be credited to your perseverance and drive. Your ability to get Tom to stop relying on his visuals and to focus on the presentation on him was exactly what we were looking for. You were able to get him to emotionally expose himself to the audience and share the highlights of his remarkable story in both an inspiring and honest fashion….”
John Truran
Director of Sales & Marketing, Keppler Speakers
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Mary is also a speaker with college and corporate audiences.
For years, Mary was a speaker on the college circuit with a program called “Guerilla Dating” where she learned what life on the road is all about. During that time, Mary learned how to keep an audience engaged and fully alive by her own tried and true techniques. She gained even more insight into the college circuit that she shares in the book.
"Thank you so much for recommending Mary Gardner as a guest speaker for CAB. The show was a hit on our campus. The turnout for Guerrilla Dating was one of the biggest crowds that a guest speaker has ever drawn. The best part of the program was the male beauty contest. The participants were really excited, and the audience members were almost jumping out of their seats! Mary was very easy to work with, and she was an inspiration to everyone….”
Jennifer Mullen
Vice President, CAB
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Mary Gardner, the author, has been coaching professional speakers through the process of speaking for many years. Mary was a top paid celebrity lecture agent for many years at Keppler Speakers in Arlington, VA where she nurtured the careers of many legendary speakers and performers on the college circuit. The company that she worked for exclusively represented many well known celebrities who Mary got to know and as a result she saw why some speakers were phenomenal with business or college audiences and why others weren’t. She also saw why some agents had obsessed in booking some speakers and why they stayed away from others.
Mary has also coached numerous celebrities and executives, professional athletes and experts on how have powerful breakthroughs in their performance as a speaker, as a trainer and as a TV personality. She helps them tap into their own inner charisma!
"I would not hesitate to recommend your program to friends and colleagues. In this day of information overload and keen competition, I think everyone could use a little more personal dazzle and magic – known as “charisma”.”
Martha A. Snee, President
Transcending Limits Center
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As a successful college agent, she once told a very famous Senator at the American Booksellers Convention that was angry because he wasn’t being booked; that it was HIS responsibility to educate and update the agents. He got mad and said it was the agent’s responsibility. Mary then replied, “with all due respect Senator, there are 600 speakers clamoring for my attention, it is YOUR job to educate me.” With that truth, he stormed off, and Mary never made another penny for that speaker. He didn’t realize that some speakers knew how to interact with the agents, and that there were some speakers who were favorites of the agents, while others committed the worst offense against an agent and lost out financially as a result. The Senator didn't even take the time to ask!
Luckily, the good news is that you can find out these easy-to-follow insider secrets, because Mary shares them in the "Insider's Guide to Professional and Motivational Speaking."
On the other hand, when a speaker did know how to make a good first impression, Mary could help make them a star on the circuit!! Mary made approximately $150,000 for Robert F. Kennedy JR. within 3 days of meeting him. There was something in him that told Mary that he was worth promoting - now you can discover these good-as-gold insider tips for making thousands of dollars.
As an agent, Mary worked for 7 years nurturing top speakers careers, and booking them all over the country on the college market. Mary worked hard to earn the respect by the college community in which she was served by the speakers and the college directors and programmers and now she is passing her innovative, unique experience on to you.
“Mary, I’ve concluded that it is not just how wonderful a human being you have been to everyone. But what I will miss is the hope and enthusiasm you always inspired in those you worked with in many colleges I visited, some who never met you."
Dumisani Kumalo,
former brother in law of Nelson Mandela
Permanent Representative of the Republic of South Africa to the United Nations
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"Dear Mary,
I want to take this opportunity to write and tell you that Dan Rather was a huge success at FIU on March 28. As you know, we host one of the top lecture series in the country and I have hosted people from presidents to actors to world leaders. I must confess that of all of the individuals that I have met during our series over the years, Dan Rather was the nicest and most accommodating of all. He was a pleasure with whom to work.
Thanks for your help with the program and I look forward to working with you and Keppler Speakers again next year."
Larry Lunsford, PhD
Associate Vice-President, Student Affairs
Florida International University
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The "Insider's Guide to Professional and Motivational Speaking" walks you through the process of becoming an irresistible speaker that an agent is dying to book and make booming money for! It’ll also help you manage the risk when dealing with the meeting planners, the booking agents, and the speaker bureaus.
Have you ever wanted to work with celebrities?
Most celebrities have coaches who buff up their skills to help them present themselves better, write speeches, and to work on articulation, as well as help them with branding, creating product to sell, writing books, and also they’re big employers of life coaching. How do you find the celebrities to market to them? Buy the book ans unlock the insider tips! As a celebrity speech coach, Mary has received comments such as these:
"Mary, you are the best coach I’ve ever had!"
Bernard King,
former NY Knicks and NBA All-Star
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"As a busy professional, I receive hundreds of requests to speak to groups. Mary helped me to organize my thoughts in outlined speech that helps keep me on track and creates impact. She found out my specific needs and worked with me to achieve my professional speaking goals.
Billie Jean King,
Tennis Pro, World Team Tennis, International Tennis Hall of Famer
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"Mary, your techniques gave me so much confidence as a speaker. It is a whole new world of speaking for me."
Peggy Fleming,
Olympic Gold Medalist Ice Skater and
ABC TV Commentator
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The "Insider's Guide to Professional and Motivational Speaking" provides you with crucial contact and resources lists to help you connect with any celebrity.
As a Speech coach , Mary has helped many executives through their fears of being a dynamic presenter on stage. She has coached numerous leaders to make more impact in their companies by providing them with exercises and her own techniques that helped them to move beyond the fear to become powerful presenters. She’s challenged the ultra conservative business executive to shake things up and appear on stage on their motorcycle. Lets face it...you have to be interesting and unique!
"Thank you so much for all your help and assistance. I now have an entirely new model in my head as to how I will approach all future speeches.
Your enthusiasm is contagious, and I benefited greatly from the time we spent together. I will look forward to working with you in the future."
Sincerely,
Richard E. Connors, CLU
Senior Vice President
The MONY Group
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Mary has also coached and trained a considerable amount in corporations. She shares from her experiences on how to get started as a professional trainer, and tips on coaching in corporate America.
As a corporate speaker, Mary has Emceed events, led workshops and trainings and has been the keynoter. She shares her experience and training resources with you so you’ll be able to do the same.
"I would like to take this opportunity to thank you for the excellent keynote speech you delivered to our graduates, guests and faculty of the Support Specialist Program. The speech was very well received, and many favorable comments were passed our way regarding the enthusiasm and zest with which you spoke.
You not only exemplified what the SSP participants learned about presentation skills in class, you went beyond platform skills when you shared your own personal stories of commitment to life-long learning.
Again, thank you for being a part of a memorable experience for all of our graduates."
Sincerely,
Phil Bruschi,
State of New Jersey , Dept. of Personnel, Human Resource Development Institute
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“…My point is that I felt you were as effective a seminar leader/coach this past week as any of the dozens of leaders/coaches I have experienced in the last several years. Anyone who knows me as the managing partners of my CPA firm, as a published author, speaker at seminars to chief executives coast to coast, and former college professor, will all attest to the fact that I am not one to easily offer compliments. Set high goals and expectations for myself and seek them of all people that I work with. I am very sensitive to effective coaching skills and techniques. Your skills, techniques, and overall presence created a magnificent forum for all those attending the seminars. The attendees searched deep within themselves to create possibilities for the future that were untapped before your seminars. You transformed the mindset from the predictable way of being from the past to the exciting world of possibilities of the future…”
Rick Gould , CPA / Managing Partner,
leading NYC Financial Consultant,
StevensGouldPincus LLC, NYC
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In today’s market, a speaker needs to be able to deliver the goods. The "Insider's Guide to Professional and Motivational Speaking" lists the professional associations that a speaker or coach should join in order to gain credibility in the marketplace. The book outlines the resources, the mailing lists, and the expectations that you, the speaker will need to have in order to market yourself as a speaker.
But how does one get noticed in this crowded field of professional speakers? Mary has identified many of the top professionals in the field and has interviewed them to get their best advice. She’s interviewed the leaders of the top speaker booking firms in the world who openly shared their wisdom with Mary for this book. As a former agent, Mary has the inside track on how to get to work with the agents and the bureaus.
"It has been my pleasure to know and work with Mary Gardner for several years. I have come to have the highest regard for her knowledge, professionalism, and integrity. She has proven again and again to adhere to the highest industry standards. She is also well informed on the issues and emerges as a leader.
I have recommended Mary to several speakers and professionals who I felt would benefit from Mary’s guidance and coaching. I have used Mary’s expertise in both my public relations firm and my speakers bureau.
I also know Mary personally. She is a person of high ethics. She is successful because on a personal level she is honest and fair. Her personal qualities have always complimented and been compatible with her professional qualities. She is very well thought of among her colleagues and friends. I have heard her competitors complement Mary on numerous occasions. I cannot think of a higher recommendation."
Libbie Johnson
Founder,
Johnson-Powell Public Relations Inc. and
Johnson-Powell Lecture Group
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The Business of Coaching: What about starting a professional coaching practice? Everyone seems to be coaching now, but how does a person become a coach? What are the qualities that he or she needs to have in order to start coaching? Does it only take a natural motivator or does it also take training?
"Mary Gardner’s enthusiastic and engaging style can turn an ordinary motivational coaching session into something along the lines of being in the locker room with Lou Holtz at half-time down by 7…she makes it all come alive and makes you excited about improving your results. She emphasizes the possibilities and options open to individuals and companies. She believes in the power of potential."
Jamie (Tell) O’Conner,
former director of the speakers bureau
International Management Group (IMG), NYC
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Is there a shortcut? Can you really bypass the typical
route and get paid more, faster as a professional
speaker?
Why Am I So Confident that YOU Can Do
This?
Mary has spoken, coached and consulted for companies, executives, professionals, celebrities, entrepreneurs, and individuals in interpersonal communication tactics, teambuilding, business communication, public speaking, and has spoken professionally throughout the country both in the corporate and college markets.
"I'm a professional communicator - which means I write, speak, and create for a living. One of my specialties is helping speakers get good and get paid - fast!"
Mary Gardner
The Insider's Guide to Professional and Motivational Speaking takes you step by step through exactly how I've trained LOTS of clients for thousands of dollars! AND it shows you precisely how to apply these steps to your particular dream.
Who CAN Make Money
With This Guide?
YOU!

"You provided specific information on skills, materials, and resources to develop my career as a speaker. Thank you!"
Wendy Weiss, The Cold Call Queen
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Will you still be searching the web a year from
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Bonus: Change Your Mind Change Your Life
The Real Secret behind "The Secret"
When did you begin to choose the life you are leading now? When did you decide on the job you have, and against the job you want? When did you decide that the money you make now is all you can make? Did you decide?
Change Your Mind, Change Your Life is a book about your future and the decisions you are making today, which will create that future.
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Let's Recap...The Insider's Guide to Professional and Motivational Speaking:
You Get...
1. You get a tried and true professional and motivational speakers insider's guide.
2. You get and additional $47 in value-added BONUS with the "Change Your Mind Change Your Life"
3. It all comes with a 90-day Money-Back Guarantee
4. And when you put it to work it could make you hundreds of thousands of dollars in additional speaking fees.
Actual value??? Tens
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The Insider's Guide to Professional and Motivational Speaking is available
in digital format (PDF). No waiting for the mail. No
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you could be downloading all this information. In under an
hour you could be putting your speaking career in
motion!
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"You can't lose with
my 100%,
90 Day Money Back Guarantee"
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No one else puts it together in an easy to follow insider's guide that leaves nothing to chance. I can't do it for you, but I've come as close as I can. Follow the tips in this guide and you WILL be successful as a paid professional and motivational speaker. It's not a question of if, it's a question of when. And that depends on how much you want it.
But don't take my word for it. Try the system out. Give it a test for 90 days. If for any reason, you are not absolutely delighted with the insider's information in this guide that you cannot find anywhere else... SEND IT BACK!
Once your credit card is approved, you will be taken to
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ebook along with your FREE Bonuses.
You will be downloading and reading the ebook and incredible bonuses within just a few minutes... and using it to create your profitable professional and motivational speaking career!
Don't wait.
Your professional and motivational speaking coach,
Mary Gardner


Author of the Insider's Guide to Professional and Motivational Speaking
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P.S. - Will you still be searching the net a year from now thinking, "I wonder how much cash I would have raked in by now with the Insider's Guide to Professional and Motivational Speaking?" How much money are you cheating your bank account by not letting people pay you to speak? It doesn't matter if you're just getting started, or you've been speaking for years. The Insider's Guide to Professional and Motivational Speaking will maximize your bank account by giving you a set of fast track tools that any speaker can apply immediately in their professional speaking.
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ADDITIONAL FREE Bonus: Unlocking The Niche Code
Unlocking The Niche Code will show you in expert detail how to research the moneymaking potential of any niche market.
Using this step-by-step approach will ensure you find the best niches in which to market your speaking topics and maximize your profits every time.
Are You Making This Same Mistake? When selling products, most people make the mistake of developing the product first, and then trying to find a market for it. Ultimately you'll work harder and make less...The key is to find markets first that spend money, then find out what they want and give it to them.
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Also included is a FREE subscription to our eNewsletter and upcoming Video Podcasts!
Simply enter your name and e-mail address, and you will be subscribed INSTANTLY and receive an email with a link to download this valuable ebook "Unlocking the Niche Code." It's a $47 value; but yours FREE!
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